Oshea Herbals, the Kolkata based beauty company, has expanded its sunscreen offerings in the market with the launch of the Oshea UVShield Sun Block Formula SPF 50 PA+++. With this launch, the company looks to leverage the rapid growth that is taking place in the Indian sunscreen segment.

Over the last few years, there has been a ‘skinification’ of the sunscreen, where the product has moved from being an add-on to the traditional skincare routine, to being a multi-benefit moisturiser with high sun protection – SPF 50 being the standard now.  

According to Oshea Co-Founder, Yash Kundlia, the newly launched sun block formula has been designed to deliver advanced, broad-spectrum protection for everyday use. “This sun block has been formulated for providing protection to combination and dry skin types. Oshea UVShield sunscreen provides effective defence against UVA, UVB, and High Energy Visible Light (HEVL). Its lightweight, non-greasy formula makes it an ideal companion for daily skincare routine, ensuring protection without compromising on comfort,” he added.

Sunscreen market in India

According to market research company, Grand View Research the Indian sunscreen market is experiencing rapid growth, valued around USD 480–496 million in 2024 and expected to grow at a CAGR of 6.8%–9.7% through 2030–2035. This is driven by increased awareness about skin health heavily influenced by social media and dermatologist recommendations.  Sunscreen has shifted from a niche product to a skincare daily essential.

Benefits of Oshea UVShield

The company states that, Oshea UVShield Sun Block Formula SPF 50 PA+++ has a potent blend of natural herbal actives, including papaya extract, green tea extract and liquorice extract.

The sunblock claims to prevent sunburn, tanning, hyperpigmentation, and premature ageing. The antioxidant-rich ingredients help combat free radical damage, reduce acne, lighten dark spots, and promote a clearer, more even-toned complexion.

Additionally, the formulation works to enhance skin hydration while addressing concerns such as wrinkles, pigmentation, and tanning.

Growth plans in the market

Speaking on the company’s direction for skincare sector, Kundlia, Founder & CEO, Oshea Herbals, said,” Our journey began with a mission to bring honest herbal skincare to every home. Our brand continues to focus on combining nature and science to create solutions that cater to modern skincare challenges while staying rooted in herbal expertise.”

With increasing awareness around sun protection as a non-negotiable step in skincare, the company will promote the UVShield sunscreen range as holistic solution—offering not just protection, but nourishment and visible skin improvement.

---